I get this question from
many clients. If a concept sounds too
complicated, people just won’t do it and Blogging sounds difficult -- actually it
sounds like a new language so it somehow gets put on the “To Do” list for
tomorrow and tomorrow never comes.
But….. Blogging is such an
integral piece to effectively marketing your business, products and
ideas via the internet you need to remove it from the “To DO” list and “DO It”
today.
So let’s get started.
I use Blogger offered
through Google. It is easy and free and
let’s face it – we want Google to find our page so why not go with their
service. Google has other numerous services available and we will discuss those
at a later time.
To use Google’s Blogger
you must sign up for a Google account.
If you already have a GMAIL account, you can sign into Blogger and begin
setting up your Blog but for our purposes here, we will set up an account from
the beginning.
Go to www.Google.com
Click on “More” in the
black menu bar at the top
Click on “Blogger”
Click on “Get Started”
(the orange box)
Complete the form to
create your account
Display name – reflects
either the person’s name if the information is coming from a specific person or
the business name if the information is business related.
Example 1: A blog from Dr Jones may be a medical blog
and therefore signed by Dr Jones.
Example 2: A blog focused on
car maintenance and repairs should show the display signer to be the business
name for the best branding.
Click on “Continue”
Blog Title - Choose a
title that expresses the information you plan to cover in your blogs
Blog Address: The address can be either the company name, a
person’s name or searchable words that express the content but remember this
will be the address – a domain name for your blog. The address will be: YourTitle.blogspot.com
Check Availability –
Choose a Template – any
one that suits your fancy – this can be changed later if you wish.
Congratulations – You have
set up your Blog and you are ready to start blogging!
Need a Social Media Marketing Plan? - Check out Qlixite (Click Site)
QUESTIONS - Call me - Toni Ryan - 800-596-6218 QLIXITE - We do it for you at DIY prices!
Next – What do I Blog
About?
As a small business, we understand the desire to be your own boss and pursue your dreams. We also understand the confusion and frustration that can accompany the pursuit of that goal – tax implications, liability, legal filings and documentation. Contact us and we will help you.
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